OVERVIEW

A survey of various disciplines within graphic design as well as an exploration into the process of problem-solving by design, visualization, correlation of forms with their content, function, and context. Credits: 3

11:00–11:50am; M,W,F // CRN 20799


TEXT

There are no required texts for the course. I'll recommend a few along the way.


OBJECTIVES

  • Formulation of a response to the question: "What is graphic design?"
  • Identification of careers within the design field
  • Creation of visual solutions to communication problems
  • Practice of the creative process
  • Demonstration of design principles and communication objectives at work through projects and exercises
  • Following best practices in presenting work visually and verbally
  • Integration of form/function in design works
  • Communication through a visual language utilizing hierarchy, narrative, and meaning-making
  • Simplification and abstraction of form

SUPPLIES

  • Strathmore Sketch pad (9x12, 100 sheets, 50 lb.)
  • Strathmore Bristol Vellum pad (14x17, 20 sheets, 100 lb.)
  • Black Sharpie Pens
  • Black marker (recommended: PrismaColor PM-98, black, broad to fine)
  • 18 inch ruler with cork-back
  • Prismacolor Premier colored pencil set (12 or more)
  • X-Acto knife
  • 3M Super 77 Spray Mount
  • foam core or gator board as needed

FORMAT

Intro to Graphic Design, an entry-level course in the curriculum, serves as a basic primer to the study and practice of graphic design. The format includes lectures, classroom discussion, exercises and projects.

There is a distinction between exercises and projects. Exercises are graded classroom activities such as participation in topical discussion, brain-storming or collection of examples. They are generally completed during class time but sometimes carry over into homework. Projects are larger in scope and more intensive than exercises. They implement the entire design process from conceptual thinking to well-crafted comprehensives. As such, projects are weighted more heavily in grading.


COMPONENTS

Projects

Exercises